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Text-Based Reminders - Vaccination Rates Increased 26%

Strategy researched Text-based reminders Impact achieved Country of study United States Research methodology Two sequential RCTs Nature; 2021 Journal paper title and link Excerpt from Abstract "The first reminder boosted appointment and vaccination rates within the healthcare system by 6.07 (84%) and 3.57 (26%) percentage points, respectively; the second reminder increased those outcomes by 1.65 and 1.06 percentage points, respectively. The first reminder had a greater effect when it was designed to make participants feel ownership of the vaccine dose. |