Evidence - SBC Impact
Compelling, credible, recent, direct impact data
Evidence - SBC Impact
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Gender-transformative, Participatory Intervention - 22% Less Likely That Men Would Perpetrate IPV

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Strategy researched

A gender-transformative, participatory intervention delivered to men, women, or couples in Ethiopia to prevent intimate partner violence (IPV) that was implemented in the context of the coffee ceremony, a traditional community-based discussion forum

Impact achieved

22% less likely that men would perpetrate physical and/or sexual IPV compared to those who did not participate in the intervention, and 19% less likely that women would experience physical and/or sexual IPV after their partner participated - compared to the control group.

Country of study

Ethiopia

Research methodology

Cluster RCT with 6,770 households

Journal

PLOS Medicine; 2020

Journal paper title and link

Effectiveness of a culturally appropriate intervention to prevent intimate partner violence and HIV transmission among men, women, and couples in rural Ethiopia: Findings from a cluster-randomized controlled trial

Excerpt from Abstract

"A gender-transformative intervention delivered to men was effective in reducing self-reported perpetration of sexual IPV but did not reduce IPV when delivered to couples or women. We found evidence of decreased sexual IPV with men's UBL across men's and women's reports and of increased HIV knowledge and condom use at last intercourse among women. The men's UBL intervention could help accelerate progress towards gender equality and combating HIV/AIDS."

 

Why the focus on direct impact data?

A common challenge from policy makers, funders, community members, people directly experiencing development issues, and governments is: Demonstrate your Impact. Prove that what you are doing works. The high quality, highly credible data presented on the cards below is designed to help you answer that question for your social change, behaviour change, community engagement, communication and media for development, strategy formulation, policy engagement and funding initiatives. At this link filter the research data to your specific interests and priorities

Why a playing cards design?

There is a physical pack of cards with this data (to get a copy please request through the comment form for any card). The card approach allows for easy identification and selection of relevant direct impact data in any context. For example if talking with a donor and you need to identify proof of impact say "take a look at the 7 of Hearts". Quick access can be provided to high-quality data for many areas of your work – funding, planning, policy, advocacy, community dialogue, training, partner engagement, and more. A card deck is also engaging, easy to use and share, a conversation starter, and a resource - and they are fun and different. So we kept that design for the online images as it can serve similar purposes. 

What are the criteria for inclusion?

The impact data presented meets the following high standard for inclusion criteria:

  • Positive change or trend in a priority development issue;
  • Social change or behaviour change strategy or process;
  • Randomized Control Trial or Systematic Review methodology;
  • High quality peer review journal published;
  • Numeric impact data point
  • Published since 2010.