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Counseling, Mobilization, Media - 13.6 Percentage Point Increase in Dietary Diversity

Strategy researched
Combining intensive counseling by frontline workers with a nationwide mass media and community mobilization
Impact achieved
Country of study
Research methodology
Cluster-randomized, non-blinded evaluation with cross-sectional surveys
Journal paper title and link
Excerpt from Abstract
"CF [complementary feeding] improvements were significantly greater in the intensive than in the nonintensive group [DDEs: 16.3, 14.7, 22.0, and 24.6 percentage points (pp) for minimum dietary diversity, minimum meal frequency, minimum acceptable diet, and consumption of iron-rich foods, respectively]. In the intensive group, CF practices were high: 50.4% for minimum acceptable diet, 63.8% for minimum diet diversity, 75.1% for minimum meal frequency, and 78.5% for consumption of iron-rich foods. Timely introduction of foods improved. Significant, nondifferential stunting declines occurred in intensive (6.2 pp) and nonintensive (5.2 pp) groups in children 24-47.9 mo."


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  • Randomized Control Trial or Systematic Review methodology;
  • High quality peer review journal published;
  • Numeric impact data point
  • Published since 2010.