Compelling, credible, recent, direct impact data
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STRUCTURAL CHANGE FOCUS - Policy, Strategy, and Investment Argument 5 from the Direct Impact Evidence

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Underlying almost every presenting development priority issue is a set of important foundational concerns - poverty, inequity, gender dynamics, and many more. As a field of work, SBC is often asked - and funded - to address the presenting problem.



But the high-quality impact data collected in this process suggest that there is evidence that social change, community engagement, and behaviour change strategies, when designed for that purpose, can have an impact on those underlying structural influences.



Example Data

StrategyImpact
Equity Promotion

50% of Studies Reporting Healthy Adolescent Relationship Improvement

Savings Groups

8% Increase Paying School Fees
Gender-Transformation Curriculum

IPV 56% Less Likely

Cash Transfer

School Attendance Increased 5%-points

Unconditional Cash Transfer (UCT)

14% Difference in Prevalence of Stunting



Policy Implication: That development organisations, local to international and small to large, adopt overall policies that stress addressing the underlying, cross-cutting factors that drive development issues, including their own specific priorities.



Strategy Implication: That development organisations implement strategies that focus staff time and institutional resources on the core roles and capacities required to address the underlying and cross-cutting issues and dynamics through an SBC focus on: analysis of the underlying social, economic, and behavioural drivers; engagement that provides platforms for people in geographic and identify communities to share the realities of their lives across all challenges; support for people and communities to develop their own action agendas on the priorities they identify; and sharing of the SBC perspective, voices, analysis, and ideas on the major challenges that affect all development issues - for example, poverty, equity, and access to decision-making fora.



Investment Argument Implication: That the compelling evidence demonstrating the direct impact of a structural change SBC focus, such as on gender and other forms of equity, decision-making structures, school attendance, and personal and family financial concerns across some core, high-priority development issues - for example, 0.42 adjusted standardised mean difference for gender equity, and school attendance up 5% - are advocated to funding organisations as further input to their data-driven investment decision-making.

 

Links to other strategic and investment Implications

INTRODUCTION: Policy, Strategy, and Investment Implications - SBC Direct Impact Evidence

WOMEN'S NETWORKS and GROUPS - Policy, Strategy, and Investment Implication 1 from the Direct Impact Evidence

VOICE, CONVERSATION, DIALOGUE - Policy, Strategy, and Investment Implication 2 from the Direct Impact Evidence

PARTICIPATORY ACTION - Policy, Strategy, and Investment Implication 3 from the Direct Impact Evidence

DIGITAL NETWORKS - Policy, Strategy, and Investment Implication 4 from the Direct Impact Evidence

OVERVIEW AND GAPS - Policy, Strategy, and Investment Implications - SBC Direct Impact Evidence

... and this specific look at the implications for action on a 2 key child protection concerns. 

FEMALE GENITAL MUTILATION and CHILD MARRIAGE: Impact Data with Action Implications

 

Why the focus on direct impact data?

A common challenge from policy makers, funders, community members, people directly experiencing development issues, and governments is: Demonstrate your Impact. Prove that what you are doing works. The high quality, highly credible data presented on the cards below is designed to help you answer that question for your social change, behaviour change, community engagement, communication and media for development, strategy formulation, policy engagement and funding initiatives. At this link filter the research data to your specific interests and priorities

Why a playing cards design?

There is a physical pack of cards with this data (to get a copy please request through the comment form for any card). The card approach allows for easy identification and selection of relevant direct impact data in any context. For example if talking with a donor and you need to identify proof of impact say "take a look at the 7 of Hearts". Quick access can be provided to high-quality data for many areas of your work – funding, planning, policy, advocacy, community dialogue, training, partner engagement, and more. A card deck is also engaging, easy to use and share, a conversation starter, and a resource - and they are fun and different. So we kept that design for the online images as it can serve similar purposes. 

What are the criteria for inclusion?

The impact data presented meets the following high standard for inclusion criteria:

  • Positive change or trend in a priority development issue;
  • Social change or behaviour change strategy or process;
  • Randomized Control Trial or Systematic Review methodology;
  • High quality peer review journal published;
  • Numeric impact data point
  • Published since 2010.